Hey there! I'm a Brazilian Copywriter and Buzzmaker. 

 

During the pandemic I moved to Portugal with my wife and my little daughter to work at Havas Lisbon, as well as to master both my surfing and sandcastle-building skills.

Besides being a Senior Copywriter at Havas Lisbon, I dabble in developing freelance projects for a few innovative brands in Brazil under the name Beta Collective - a PR and branding company founded by moi. 

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I like to think of myself as a creative activist who tries to use the power of advertising as a way to help others, society and even, where possible, the environment. When that's not possible, plan B is to at least entertain or inject some humor into my work.

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Luckily for me, I've been lucky enough to do that for lucky brands like Burger King and some NGOs, as you can check out below. I hope I've lucked out and you like the work. If you like what you see, don't be shy, get in touch!